• 09:14 Apr 09, 2020


Tata Zest Premio special edition launched in India at Rs 7.53 lakh

By: Parth Pundir, The Mobile Indian, New Delhi Last updated : December 26, 2018 4:03 pm

The compact sedan celebrates the occasion of selling more than 85,000 Tata Zest units.

India-based automobile manufacturer, Tata Motors has announced the launch of its Zest Premio special edition in India, at a price tag of Rs 7.53 lakh (ex-showroom, Delhi). According to the company, the compact sedan celebrates the occasion of selling more than 85,000 Tata Zest units in the country.





Equipped with 13 new features, the Premio sports a dual-tone roof, piano black-head side mirrors and black boot lid at the rear. The car comes in two colour variants offering - Titanium Grey and Platinum Silver. Further, the sedan gets smoked multi-reflector headlamps, piano black hood strip connecting the headlights, dual tone bumper, Premio special edition badge, silver wheel covers and an option of black spoiler the rear.




Inside the cabin, the Zest comes with premium looking fabric seat fabric and Premio branding colour matching the tan coloured dashboard mid pad. Further, the HarmanTM touchscreen infotainment system is powered by the Tata’s ConnectNext technology to feature phone-based apps navigation, audio and call integration.


The Zest Premio is powered by a BS IV based 1.3-liter, 4 cylinder Quadrajet, turbocharged diesel engine with a maximum power of 75 PS and peak torque 190 Nm torque, which is mated to a 5-speed manual transmission gearbox.


The Tata Zest was initially launched in 2014 after showcasing at the Auto Expo. It was announced to compete with the Maruti Suzuki Swift Dzire, Volkswagen Ameo, Ford Aspire, Hyundai Xcent and the Honda Amaze. 

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