The company reduced the price of Tata Sky HD and Tata Sky HD set-top boxes in the country.
Tata Sky has once again slashed the price of its set-top boxes in India. The company reduced the price of Tata Sky HD and Tata Sky HD set-top boxes.
With the price revision, the Tata Sky SD is now available at a price point of Rs 1,399, against its original price of Rs 1,499. The Tata Sky HD is now priced at Rs 1,499 against its original price of Rs 1,699. The set-top boxes with the latest prices are now available for purchase from the company’s official e-store. With this, the company is giving its set-top boxes at a competitive price point.
For your reference, Airtel is offering the SD set-top box for Rs 1,650, while the HD set-top box comes with a price tag of Rs 1,800. Interestingly, the company is also offering Internet TV set-top box for Rs 5,000. DishTV is offering its DishNXT HD set-top box for Rs 1,590, while the standard DishNXT set-top box is priced at Rs 1,490. Interestingly, Videocon d2H HD set-top box is priced at Rs 2,220, while the HD RF set-top box is priced at Rs 2,320.
Previously, the company slashed the price of the set-top boxes for the offline market. Tata Sky HD set-top box now comes with a price tag of Rs 1800 as compared to the original price of Rs 2,200 in the offline market. Similarly, Tata Sky SD set-top box now comes with a price tag of Rs 1,600 against its original price of Rs 2,000.
Meanwhile, Tata Sky introduced its new digital streaming platform in India. Dubbed as Tata Sky Binge, it will initially offer Hotstar, Sun NXT, Eros NOW, Hungama Play via a single subscription fee. Subscribers will also have access to over 5000 titles from the Tata Sky VOD library along with favourite TV shows of the past 7 days. Tata Sky Binge will be available to all Tata Sky subscribers at Rs 249 per month.
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