After launching in Madhya Pradesh, Rajasthan, Kerala and Punjab last week, T24 service has now been introduced in Mumbai and Rest of Maharashtra telecom circles.
T24, a joint venture of Tata Teleservices and Future Group, offers discounts on mobile services for people shopping at Future Group outlet and shopping vouchers when people buy recharge vouchers.
T24 services are already available in Andhra Pradesh, Karnataka, Gujarat, West Bengal, Jharkhand, Chhattisgarh, Orissa, Punjab, Haryana, Rajasthan, Uttar Pradesh, Tamil Nadu, Kerala and Madhya Pradesh.
Customers will be rewarded with free talk-time for every purchase above Rs 350 made at any of the Future Group shopping outlets.
For example, a T24 customer buying products worth Rs 3,001 at Pantaloons or Central will stand to gain Rs 150 worth of free talk-time. Also, a customer spending Rs 2,001 in Big Bazaar will gain Rs 84 worth of free talk-time for every purchase.
T24 mobile telephony service has been progressively rolled out across the country over the last many months, through Future Group’s retail networks in over 76 cities and 65 rural destinations.
Customers visiting Future Group retail chains like Big Bazaar, Food Bazaar, Pantaloons, Central, Brand Factory, Home Town, eZone and Aadhar, among others, will be offered this exclusive mobile connection and tariff plan, wherein they will get free talk-time based on their purchase at these stores.
Customers also get facility of recharging their T24 mobile at these stores and also from any Tata Docomo retailer. Customers will also be rewarded with special deals and promotions at Future Group retail outlets every time they buy paid recharge.
The delay in rolling out so late in such an important market stems from the fact that Docomo received spectrum Mumbai very late. It is yet to receive spectrum in Delhi, which is one of the most important city for future group.