Don’t bother about what the weatherman says. Summers are almost here, as the first of many air conditioner launches confirms.
Early off the block is Samsung India, and lest you fail to register their latest AC, the firm has a special pitch for you.
Calling it the world’s first Wind-Free Air Conditioner in India at pricesbetween Rs 50,950 to Rs 74,260, the firm claims that these are designed for India’s ‘harsh’ summers.
The new air conditioner has integrated Samsung’s exclusive Wind-Free Cooling technology into its design – providing customers with a cooler indoor climate and optimal energy efficiency without the discomfort of direct cold airflow. The air conditioner packs in the world’s first 8 Pole series and Anti-corrosion Durafin condenser, specially designed for India’s harsh climatic conditions, according to the company.
The new lineup provides ambient condition by maintaining comfortable room temperature using Wind-Free cooling technology to gently disperse cold air through 21,000 micro air holes. A two-step cooling system, which first lowers temperatures in ‘Fast Cooling Mode’ and then automatically switches to ‘Wind-Free™ Cooling Mode’, creating ‘still air’ once the desired temperature is achieved. This approach also reduces energy consumption by up to 72 percent compared to Fast Cooling mode. The unique Triangle Architecture also contributes to its superior cooling performance. The upgraded structure’s wider inlet allows for more air to be drawn in at once, while the optimal width and angle of the outlet, extra v-blades and large fan ensure that air is cooled and expelled faster, farther and wider to reach every corner of the room.
You might like this
“In the air conditioning segment, direct cold air dispersion and sky rocketing electricity bills are two problems that today’s customers are weary of the most. The world’s first Wind-Free™ Air Conditioner from Samsung addresses both of these issues together, providing unparalleled cooling comfort, while guaranteeing optimum energy efficiency. Customer centric innovation lies at the core of our brand promise and this product pivots around this very approach. The new technology is especially designed to cater to Indian consumer’s specific needs and preferences, given the severe climatic conditions here,” said Mr. Alok Pathak, Vice President, Consumer Electronics Business, Samsung India. Of course, all this joy, provided you are willing to stump up the initial premium for the new technology.
Watch this space for more innovations this summer.