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BSNL takes on Reliance Jio, offers 1GB mobile data for just Rs 36

2016 possibly changed the entire telecom game in India with Reliance Jio coming up with its free trial offer.

In an attempt to take on Reliance Jio, BSNL has today introduced new data tariffs which costjust Rs 36 per GB. After being rumoured to do so earlier, state-owned telecom operators, Bharat Sanchar Nigam Limited (BSNL) has now bumped up the data offering four times for its one of the current data tariffs.

As per the new tariff, one can avail 8GB of mobile data for just Rs 291 with a validity of 28 days. Previously, one could only avail 2GB data at the exact same tariff. On the other hand, for Rs 78, one can avail double data at 2GB

An official statement from BSNL read -“Bharat Sanchar Nigam Limited (BSNL) has decided to offer up to four times extra data on existing data STVs (special tariff vouchers) available in the market.With these offers, BSNL is now offering data at the rate of Rs. 36 per GB which is one of the lowest in the Industry,”

Whereas, on the other hand, BSNL Board Director fo Consumer Mobility, RK Mittal quoted -“We are committed to providing affordable mobile services for all segments of the prepaid mobile customers. These offers will be valid from February 6, 2017, on Pan India basis,”

2016 possibly changed the entire telecom game in India with Reliance Jio coming up with its free trial offer. Currently, under the Happy New Year offer, Reliance Jio is offering free calls, SMS and 4G data up to 31st March 2017 with the daily limit of 4G data being 1GB. On the other hand, telecom operators like Airtel and Vodafone are trying hard to retain their subscriber by reducing their existing tariffs. While it is always difficult for a company to fight a competitor offering free services, Airtel has still managed to win back a lot of their customers, thanks to its top-notch network when compared to relatively poor services offered by the Reliance Jio.

Meanwhile, BSNL is also trying to be in this telecom war by introducing such tariffs. Whatever the case maybe, in this fight of telecom operators, consumers tend to win every time.

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