Famous Caller ID app, Truecaller today launched ‘Truecaller Priority’ partnering with EKART, the logistic partner of Flipkart. The main focus behind this is to provide an enhanced delivery experience by giving users more context to calls and letting them know when their package is about to reach them.
To be more precise, one can easily get access to calls made by Flipkart and other EKART clients through Truecaller Priority. In other words, one would know when to attend the call from such e-commerce companies and avoid spam calls.
Justifying this initiative, Truecaller claimed that Truecaller Priority will help EKART complete more deliveries through increased call completion and pick up rate and avoid losing both money and valuable customers due to various logistics delivery issues.
“Our mission at Truecaller is to build great communication products which are safe and efficient. With the launch of “Truecaller Priority”, EKART will ensure that users will only get relevant logistics calls from them. The expectation of receiving your delivery on time is very important for any user, and more so for the e-commerce companies, which is their core brand and service promise as well. We believe this is a game-changing experience to this industry as a whole.”- says Nami Zarringhalam, co-founder at Truecaller.
This feature will start rolling out to all Truecaller users across different platforms.