Idea Cellular has announced a unique initiative titled “Monsoon Utsav” to reward its prepaid subscribers who stay connected to the network in UP East.
Idea prepaid subscribers in UP East who keep their mobile phone on ‘active’/ ‘switched on’ mode, will be eligible to participate in the campaign. Every week top participants will receive Gold coins, LCD TVs, Laptops, Mobile phones, Digital Camera, and DVD Players.
The top participants of the first and second week have already been announced by Idea. Santosh Kumar Singh of Gorakhpur and Neeraj Kumar Sharma of Allahabad walked away with Samsung LCD TV and Kodak Digital Camera, respectively, in the first and second week of the campaign.
The offer will be available till September 15 th , 2011.
Speaking about the offer, Rajesh Naik, chief operating officer – UP East, Idea Cellular, said, “Through this offer, Idea is encouraging customers to make the most of Idea’s strong network across UP East. Idea’s Monsoon Utsav offer will further promote usage on the network by getting more users to stay connected and get rewarded for their faith.”