Fitbit has announced its first smartwatch, which comes equipped with a SpO2 sensor, GPS, swim tracking and more. The smartwatch comes with price tag of $299.95 (approx. Rs 19,188) and it will be will be available in stores worldwide beginning October 2017, including major North American retailers Amazon, Best Buy, Dick’s Sporting Goods, Kohl’s, Macy’s, REI, Target and Verizon.
The band is available in three colour combinations: silver grey tracker and clasp with the blue grey band, smoke grey tracker and clasp with the charcoal band, or burnt orange tracker and clasp with a slate blue band. Interestingly, the brand has also partnered with Adidas to launch a special edition Fitbit Ionic smartwatch and training programs in 2018.
The smartwatch comes loaded with a host of interesting features. To start with, it comes with on-device workouts that adapt based on the feedback you provide on your wrist. The watch also supports GPS tracking and one can see real-time pace and distance, auto-pause to grab some water and automatically resume when you start running. The smartwatch is water resistance up to 50 metres and comes loaded with swim tracking which includes lap counting, exercise duration and calories burned for pool swims.
The Ionic smartwatch also features SpO2 sensor, which calculates blood oxygen levels and it could also track sleep apnea in near future. The smartwatch also supports 24/7 heart rate tracking with enhanced PurePulse heart rate tracking. The device comes with 2.5GB of native storage and one can store up to 300 songs on the device. Further, the smartwatch also features Fitbit Pay for contactless payments. The payment will be available for the US and Canada users as of now.
The smartwatch also shows smartphone notifications and one can receive calls, text and calendar alerts, as well as notifications from apps on his/her smartphone like Facebook, Gmail, Instagram, Slack, Snapchat and more. The company claims that the Ionic smartwatch comes with a 4+ day battery life on a single charge. The watch features a 1.42-inch touchscreen colour LCD display, which has up to 1000 nits of brightness.
The brand says that its latest smartwatch runs on custom OS known Fitbit OS. The user interface comes loaded a Fitbit app gallery, where one can select the apps and watch faces. The gallery offers a range of health and fitness apps from Fitbit like Exercise, Fitbit Coach, Relax, Timer and more. It also features a host of third-party applications like Pandora, Starbucks Coffee Company, Strava and AccuWeather.