blurams has announced its entry into the Smart Home market in India with the launch of their new products starting from Rs 1,699 up to Rs 8,299.
blurams is known to develop modular and complete security solutions for business, retail, smart fleet and consumers. The company has previously been acknowledged for its Smart AI and Edge Computing core technologies and offers end-to-end integrated solutions in image processing, computer vision and cloud computing.
In order to capture the market shared in India, blurams has partnered with omnichannel retail and distribution company, Staunch.
Speaking about the development, blurams’ Kun CAI said “India’s smart home devices market is on an upswing. While completely automated homes are a distant reality, smart home devices like surveillance cameras, are gaining good momentum in the country. We are certain to establish blurams in the Indian market with our competitive solutions, products and services. We have established high trust and credibility with consumers and clients globally, and we are committed to continuously delivering best user-experience at disruptive prices to the Indian consumers as well”.
Staunch Sales and Marketing AVP, Nishant Choudhary also commented saying “The smart home market in India has grown significantly in the last few years. Looking at the scenario, having a well-orchestrated retail strategy will help them set up a strong ground at this nascent stage, when there are a handful of players leveraging the market potential. With an effective retail strategy in place, we are expected to see multifold growth of the blurams in India. We are very glad that blurams has chosen us and we are working on an extensive retail strategy for them by leveraging omnichannel retail presence. We will assist the brand right from Marketing Strategies to choosing the right retail marketplace to pricing the product accordingly”.
blurams will soon start selling their new Smart Home products in India ranging from Rs 1,699 to Rs 8,299.