Whirlpool has announced the launch of new “Carbon Black” Series of premium refrigerators in India. The home appliances come in two formats – Top Mount and French Door Bottom Mount.
Starting with the 2 Door model, it comes with Japanese Inverter Technology that provides cooling its 36 compressor speed levels. The company claims that the refrigerators work at 25.2 decibels, operating at near zero noise level. The appliance comes loaded with a large capacity of 585 L provides sufficient space to accommodate day to day requirements. There is a Fresh Room compartment that allows storage of all the foods, leaving them fresher for longer.
The classic French Door Bottom Mount in a 4-door format comes with black glass doors. There is a Touch UI panel and Intelligent Glow Bar that gives a premium look. The refrigerator brings home smart technology that lets consumer experience 4 types of ice at home. It features a crystal clear ice making connoisseur. The Touch UI controls a plethora of features like ice making indicator and self-cleaning ice tray. The appliance features 678L capacity.
Speaking about the launch of this new series, Sunil D’Souza, Managing Director, Whirlpool of India said, “Consumers have moved beyond looking at just the functionality of products, and want their personal gadgets as well home appliances to go along with their premium lifestyle. Whirlpool being a consumer-centric brand has always introduced appliances that are high on performance and style. We are delighted to add the all-new Carbon Black Series to our premium product portfolio in the Indian market. This product is a must for anyone who is looking at a blend of style, convenience and technology for their homes.”