Asus has added another member to its Zenfone series by launching an affordable Zenfone Go 5.5 (ZB552KL) smartphone in India. Priced at Rs 8,499, the smartphone will be available exclusively via Amazon India and comes in two colours – Charcoal Black, and Sheer Gold.
As the name suggests, thesmartphone comes with a 5.5-inch IPS display with a screen resolution of 720×1280 pixels. On the hardware front, the device is powered by 1.0GHz quad-core Qualcomm Snapdragon chipset along with Adreno 306 GPU. The phone is backed by a 2GB of RAM and 16GB of internal storage which can be further expanded up to 128GB via microSD card.
For the optics, the device sports a 13-megapixel rear camera, while for the front there is a 5-megapixel shooter for selfies and video calling. The rear camera has a dual LED real-tone flash to ensure high quality, sharp and clear photographs. ASUS’ PixelMaster 3.0 app offers multiple modes to further enhance the photography experience – Back Light (HDR) Mode, Low Light Mode, Manual Mode (for DSLR-like camera detail settings), Real Time Beautification Mode, Super Resolution Mode (for up to 4X resolution photos), Night Mode, Photo Effect Mode, Selfie Panorama, Selfie Mode.
The smartphone runs on Android 6.0 Marshmallow with company’s ZenUI 3.0 running on top of it. Asus Zenfone Go 5.5 comes with a 3000 mAh removable Lithium-ion battery and support connectivity options like 4G LTE, Wi-Fi 802.11b/g/n, Wi-Fi Direct, Bluetooth 4.2, dual SIM, microUSB, GPS and GLONASS. The device measures 136.5 x 66.7 x 3.6~11.2 mm and weighs 168 g.
Commenting on the launch, Peter Chang, Region Head – South Asia & Country Manager for ASUS India said, “We have always ensured that we empower our customers with products that perfectly fuse technologically advanced specs and a classy, sophisticated design. With the immense success of our previous versions of Zenfone Go, it was befitting that we expand this range to meet with the copious demand. We are sure that this smartphone will help our users across the country live digital lives.”