Airtel has launched a voice service titled ‘One Number, One Voice’, which allows its customers across India to access major voice based services offered by the company (like Hello Tunes, Airtel Radio, News, Sports, Jokes and others) by dialing a single number — 54321.
The service is currently available in Madhya Pradesh, Tamil Nadu, Chennai, Kerala, Chandigarh and Uttar Pradesh (East & West).
The service currently supports English, Hindi, Tamil and Malayalam and will be rolled out in other languages subsequently.
Commenting on the launch of the new service, Shireesh Joshi, chief marketing officer-mobile services, Bharti Airtel said, “Our ‘One Number, One Voice’ service provides our customers with the dual benefit of a single number of access for VAS services and the ease of voice recognition with multiple language options — giving him a simple and improved service experience. “
Customers need to dial 54321 and speak to access the desired content, thus making search and discovery of content much simpler and easier. ‘One Number, One Voice’ is available at a charge of Rs 2 per minute.
Bharti airtel and Nuance (technology provider for this service) had jointly undertaken an extensive pilot project in the Kerala circle for over a year to comprehensively test and refine the service.