Zopo launches ZP350 4G smartphone at Rs 7,899, ZP590 at Rs 5,699

Zopo has announced the launch of two new smartphones in India. The new Zopo Color series smartphones are named as ZP590 and ZP350 and are priced at Rs 5,699 and Rs 7,899 respectively.

Kevin Xu, Zopo’s founder, commented, “Constant innovation in the field of mobile communications technology is our motto at ZOPO. With a keen eye on the latest developments in the segment, we instantly pick on the technology trends to be incorporated in our forthcoming products and the Zopo Color series is an upshot of our efforts in this direction. With strategic deliberation on the features being offered, we ensure that our products are also pocket-friendly. Our product pricing tactic is what keeps us ahead of our competition in this highly dynamic market.”

The Color E ZP350 has a 5 inch HD, IPS display that offers two point capacitive touch input. The handset has an 8 megapixel rear camera and a 2 megapixel front camera. Both front and back cameras are supported by LED flash lights. Additionally, the camera comes with HDR, Panorama, Night Mode, Sport Mode and Smile Detection. It offers 1GB LPDDR3 RAM, 8GB Internal Memory and a 64GB micro SD card slot as well. The ZP350 also offers music player, FM radio, Android 5.1 Lollipop operating system and a quad core processor. The device is available in 5 different colors – Red, Yellow, Blue, White and Black. ZP350 is a 4G enabled handset.

The second in line is the Color E ZP390 that has 4.5 inch IPS display that comes with 960×540 Pixels resolution and 5 Point Capacitive Multi-touch. It offers 5 megapixel rear camera and a 2 megapixel front camera. It comes endowed with a memory of 512MB of RAM, 4GB of storage and supports microSD up to 64GB. The mobile device operates on Android 4.4 OS. The phone is available in five different colors of Black, White, Yellow, Red and Blue. ZP590 supports 3G connectivity.