Wynn Telecom to enable free SMS on its upcoming handsets

Wynncom has entered an exclusive agreement with a free SMS service application provider 160by2.com. The agreement will allow users to send free SMSs from their mobile phones through an embedded application.
Wynncom mobile phones will have a preinstalled application developed by 160by2.com, one of India’s largest free SMS service providers. This unique application enables mobile phone users to send free SMSs to any mobile in India and in the UAE, Kuwait, Saudi Arabia, Singapore, Malaysia and the Philippines.
This application will use a GPRS connection to send the SMS, and the charge for data use will be miniscule.
Another feature provided by this application will enable the user to access the mobile phone book to send messages. Users can also save mobile phone contacts on 160by2.com, using it as a memory backup.
Speaking on the occasion, Vivek Sachdev, general manager, product division, Wynn Telecom, said, “Wynncom makes life simpler by cutting down the requirement to browse the internet from your phone by introducing this unique feature of having a direct access to 160by2.com in just one click. This application in Wynncom mobiles bridges distances and helps stay connected and affordable.”
160by2 intends to extend its services shortly to the rest of the Middle Eastern nations, including Bahrain, Yemen, Qatar and Oman. With a large number of Indians residing in these countries, 160by2.com will be a useful platform for them to stay connected to their people in India.
Commenting on the tie up with Wynncom Mobiles, Satyakalyan Yerramsetti, chief executive officer, 160by2.com, said, “We are extremely happy with our tie up with Wynncom mobiles and hope this partnership will take mobile Messaging to the next level. 160by2.com will upgrade this application from time to time in order to serve all Wynncom mobile users better.’’
Ranked among the top 100 most visited sites in India, and among the top 10 most visited WAP sites in the country, 160by2 also provides a bulk messaging platform, enabling business and promotional users to connect with their associates and target customers in a cost effective manner.
This agreement will enable 160by2 to improve its reach by being available on the mobile platform. So far, it has used the internet to provide services. Since mobiles reach farther than the internet does, the mobile platform will very likely help 160by2 to reach new customers.
It is expected that 160by2 will extend this application to other mobile handset players also, once the exclusive agreement expires after the agreed period of eight months.