Saregama has entered into a strategic partnership with audio brand Harman Kardon, to launch Carvaan range of products. The first product that is launched under this partnership is Carvaan Gold. The speaker comes with a price tag of Rs 14,990 and it is available for purchase from the company’s official e-store.
Carvaan Gold is a top-end variant of Carvaan speakers that comes loaded with Harman Kardon sound technology and speakers. The device features a metallic body and it will be available in Champagne Gold and Rose Gold colours option. It also comes loaded with a companion app that allows users to create their own playlist or select their favourite song on Carvaan.
Carvaan Gold comes pre-loaded with 5000 evergreen Hindi songs. It also features 130+ stations featuring the best of Mohd. Rafi, Asha Bhosle, Kishore Kumar, Amitabh Bachchan, Rekha, Rajesh Khanna and other legends of Bollywood.
Then there is the entire collection of Ameen Sayani’s Geetmala coupled with FM/AM radio support. Users will also get an option to listen to one’s personal collection of songs via Bluetooth or by plugging in a pen drive in the USB port. The speaker comes with a rechargeable battery that the brand claims can last up to 5 hours.Vikram Mehra, Managing Director of Saregama India says, “Carvaan is positioned as the perfect gifting product, and Carvaan Gold takes it further as the perfect gift for self. Our partnership with Harman Kardon allows us to deliver exceptional sound quality to the retro music lovers.”