HomeNewsNokia fever gripping consumers again: The Mobile Indian survey

Nokia fever gripping consumers again: The Mobile Indian survey

Nokia almost vanished from our Top Searched Handset List in the past few months but now consumers seem to find the brand attractive again.

Nokia, which has been in trouble waters for quite some time now, seems to be learning the art of swimming once again. This was revealed by a survey of The Mobile Indian, in which the online preferences of over one million people who visited the website in September were analysed.

As per the Handset Hotlist survey 2013, among the Top 25 phones, four are from Nokia. If we look at the last five Handset Hotlists, Nokia had managed three, one, two, two and two slots in reverse order.
The Mobile Indian survey
Also, if we analyse consumer’s searching behaviour towards the rear camera’s pixel resolution we find that the festive season seems to have kicked in since, of the Top 25 handsets that made the list, 12 had 8 megapixel or higher resolution.

Commenting on the trend, a spokesperson for The Mobile Indian, said, “According to the data available with The Mobile Indian, last year too in October consumers were searching for phones that have better camera resolution, as 16 of the top 25 list in October had 5 or higher megapixel resolution.”

Spokesperson added that 5 megapixel was not a bad number at that time

In this month’s Handset Hotlist Micromax Canvas 4 was the most searched phone consecutively for second month.

Of the 25 most searched handsets, six each were from Samsung and Micromax, two each from Spice and Xolo, and one each from Karbonn, Gionee, HTC and iBall.

This month, consumer interest in different brands at position No 3 onwards was quite close.

Top 25 Handset Hotlist for October-2013
Rank Sep Last Aug Change Model Relative Score Price (in Rs.) OS Camera (in MP)
1 0 0 Micromax Canvas 4 100 16,900 Android v4.2.1 13
2 5 3 Sony Xperia M 75 11,800 Android v4.1 4
3 na new Samsung Galaxy S4 Zoom 72 26,850 Android v4.2.2 16
4 3 -1 Xolo A500S 35 6,170 Android v4.2 5
5 na new Micromax Canvas Doodle 2 A240 33 17,450 Android, v4.2.1 12
6 2 -4 Samsung Galaxy Core 30 12,650 Android v4.1 5
7 na new Nokia Lumia 925 29 26,990 Windows Phone 8 8
8 na new Micromax Canvas Fun A76 28 7,599 Android v4.2 5
9 14 -5 Samsung Galaxy Young 27 8,299 Android v4.1 3
10 na new Xolo Q1000S 26 15,600 Android v4.2 13
11 na new Samsung Galaxy Note 3 25 40,000 Android v4.3 13
12 7 -5 Samsung Galaxy S Duos 25 9,250 Android v4.0 5
13 na new Micromax Bolt A67 24 5,275 Android v4.0.3 2
14 17 3 Micromax A110Q Canvas 2 Plus 24 12,400 Android v4.2.1 8
15 11 -4 Micromax Canvas Doodle A111 24 9,350 Android v4.1.2 8
16 na new iBall Andi 5h Quadro 24 10,500 Android v4.2 12
17 6 -11 Nokia Asha 501 23 4,350 Asha OS 3.2
18 13 -5 Nokia Lumia 520 22 8,350 Windows Phone 8 5
19 na new Nokia Lumia 625 21 14,490 Windows Phone 8 5
20 na new Spice Mobiles Stellar Glamour Mi 436 21 5,750 Android v4.2.2 5
21 na new HTC One Dual Sim 21 45,000 Android v4.1.2 4
22 18 -4 Samsung Galaxy Win (Quattro) 20 14,800 Android v4.1.2 5
23 10 -13 Karbonn Titanium S5 18 9,500 Android v4.1 10
24 na new Sony Xperia Z1 18 37,400 Android v4.2.2 20.7
25 na new Gionee Elife E5 17 17,790 Android v4.2 8

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