HomeNewsiPhone 4 is thinnest in the world, says UK body

iPhone 4 is thinnest in the world, says UK body

Samsung phone stands at 8.71 mm at its thinnest point which is thinner than the uniform thickness of 9.3 mm of the iPhone 4.

The crown of the thinnest smartphone of the world goes to iPhone 4, and not to the Samsung Galaxy S2. The ruling has come from the Advertising Standards Authority (ASA) of the UK.

Apple was first to claim its iPhone 4 as the slimmest smartphone of the world, but was challenged by Samsung which said that its Galaxy S2 is even thinner.

When users go into the detail, the dispute seems to be all about the technicalities. For example, the Samsung phone stands at 8.71 mm at its thinnest point which is thinner than the uniform thickness of 9.3 mm of the iPhone 4.

However, Apple pointed out that the Galaxy S II had prominent bulges at the top of the device, where the cameras lens was, and at the bottom. “Galaxy S II had peaks and valleys to its design; the thickness ranged from 8.71 mm to 9.91 mm,” Apple had told the authorities.

The ASA decided to go along with the Apple argument by taking the thickest points of both the phones in the account. The thickest point of iPhone 4 was thinner than the thickest point of Samsung Galaxy S2.

The ASA ruling said, “We noted that the iPhone 4 had a uniform depth of 9.3 mm. We noted that the complainant objected that this was misleading because he believed the Samsung Galaxy S II was thinner. Whilst we noted that the Samsung product had thinner points, we considered that Apple’s methodology for making the thinnest claim was reasonable. We considered that consumers would be less interested in whether certain points of a product were thin, if bulges in the product made its overall thickness greater.”

For the latest tech news and reviews, follow us on Twitter, Facebook, and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel.

RELATED STORIES

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Latest News