As reported earlier, BLU Products has announced to launch its new flagship smartphone yesterday, which is named as BLU Pure XR. The smartphone is priced at $299 (approximately Rs 20,068) and is available through Amazon in Gold and Grey colour variants.
The BLU Pure XR has a metal unibody design, bezel-less frame, and 3D Touch Sensitive touch panel. It has a 5.5-inch Full HD (1080x1920p) Super AMOLED display with Curved Corning Gorilla Glass. The Pure XR smartphone is powered by a 2.0GHz octa-core MediaTek’s Helio P10 (6755) 64-Bit processor, which is paired with Mali-T860 GPU, 4GB of RAM, and 64GB internal storage, with optional 64GB expandable storage facility. The smartphone runs on Android 6.0 Marshmallow operating system and is backed up by a 3,000mAh Non Removable Li-Polymer battery with 9V/2A Quick Charger.
The BLU Pure XR has a 16-megapixel shooter with PDAF, Laser Autofocus, LED Flash on the back panel, while an 8-megapixel selfie snapper with a wide-angle lens is in its front. For security enhancement, the smartphone houses a ultra-fast Finger Print Sensor and also comes with encrypted file management system. Further, the Pure XR offers Dual SIM, 4G LTE, Wi-Fi (a/b/g/n), Wi-Fi Hotspot, GPS, Bluetooth 4.0, NextRadio, notably a Type-C port, and DTS surround sound audio technology with equalizer. The handset measures 154.3×74.9x7mm, and weighs 147 grams.
Commenting on the launch, Samuel Ohev-Zion, CEO BLU Products, said, “The BLU Pure XR offers everything someone can ask for in terms of performance and specs in a flagship smartphone”. “This device combines a striking design that offers curved glass and invisible antenna, powered by MediaTek helio P10 Octa-core processor, which sets a new standard for flagship smartphone at just $299.99.”