The website has noticed that the Facebook app, which used to jump between number 10 and 20 positions, went right to the top of the app rankings.
The move holds special importance for the users as they choose their apps from a list of more than 350,000 applications mostly on the basis of rankings given to them by Apple.
According to the report, Apple has begun to take active usage of the apps into account just the way it happens in the Android market.
The move seems very logical because the app store has many users who might have already downloaded their choice of apps, so they may not be downloading new apps but are still heavily using their existing downloads.
If the report is true, then users may soon notice improvement in the quality of the content of the applications because app developers would like their apps to enjoy continuous usage, so they are ranked higher.
But, these are just guesses and there is a possibility that Apple may have introduced many other criteria as well such as in app subscriptions.
The changes made by Apple mean a lot to the users because earlier some developers used to opt for pay per install model, in which they used to pay to small companies for downloads, which made their apps more visible in the eyes of Apple’s ranking system. Such apps went up the chart, thus gaining more downloads in the process (if they were good). Those apps not good in quality go down the charts equally fast.
The other changes made by Apple include allowing users to browse up to 300 top apps.