Gionee, founded in September 2002, is one of China’s largest mobile phone manufacturers, employing more than 1500 employees. Gionee communications has two manufacturing units in the country, with a huge investment. Gionee’s phones in India have seen some success. Gionee Elife S5.5 was the world’s slimmest phone, at 5.5 mm thick. Later on, Gionee launched an even thinner phone, the Elife S5.1, which was only 5.15mm thin. Since 2011, Gionee has been aggressively expanding its presence in the Indian market. Gionee hopes to make their consumers happy by providing user friendly, stylish, and wallet friendly devices.