With 4G becoming watchword for smartphones, Samsung has now decided to launch only 4G enabled smartphones in India.
“There is huge conversion happening from feature phones to smart phones at the entry level. This migration will continue. All the future launches, including entry-level segment, will have 4G facilities and we will sell 4G devices. But at the same time, there will be certain set of feature phones users because of price points,” said the company’s vice president (Mobiles Business) Manu Sharma.
Post Reliance Jio’s entry in the telecom sector, there has been a huge demand for 4G enabled smartphones which are now available as low as Rs 3,000.
Meanwhile, Samsung claimed to have experienced growth in sales this year but declined to give details of sales figures.
“We expect that the company will gain its market share on the back of new launches,” Manu Sharma said on the sidelines of the launch of a new version of ‘My Galaxy’ application.
According to latest data, in the smartphone market, the mobile maker at present has 48.7 per cent share in terms of value.
Speaking on the the Galaxy Note 7, he confirmed that the company will refund consumers who bought the smart phones outside the country. As we all know, the Note 7 was never released in India.
In lieu of the Galaxy Note 7 pre-book offer, the company is now offering Samsung Galaxy S7/S7 Edge.
Meanwhile, reports claimed that Samsung will now vigorously push its S7 and S7 Edge models in India to minimise the losses it accrued on account of Note 7.
(Inputs from Nirupam, IANS)