India based instant messaging application, Hike has today announced the launch of its new product by the name of Total. It allows users to access messages, news, Horoscopes, Cricket Scores, Recharge, Rail Info and even make payments without using mobile data or internet connection.
Hike claims, Total is a refined version of Android which will be preloaded on certain smartphones. The company has worked with the Airtel India for the USSD-based technology which will allow users to transfer data without internet or to buy mobile data at a starting price of Rs 1.
Other than this, the Hike Total platform, which will be available on four models across the Intex and Karbonn as the brand has partnered with the handset manufacturers. The Intex devices are the Aqua Lions N1, Aqua Lions T1, Aqua Lions T1-Lite and the Karbonn mobile is A40 Indian. The smartphone is scheduled to hit the shelves starting 1st March 2018 and will be available under a price tag of Rs 2000.
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Total users will also get up to Rs. 200 to spend on any of the services when they buy one of these devices. Further, the platforms come with the Single Login via phone number to access all the services, which takes between 100 kb to 1 MB ensuring a lightweight footprint on the device, which can be used to send 300 photos or 5 songs in just 20MB of data.
Kavin Bharti Mittal, Founder and CEO, Hike said, “Our goal is to bring India online and online means data so we’ve also made it extremely simple to buy data packs right contextually inside the OS itself. We’ve worked closely with telcos on special data packs for these phones starting as low as Rs 1 to give people a taste of what it feels like.”