After launching Google Duo, the search engine giant is all set to launch its own Messaging App – Google Allo on September 21, according to famous tipster Evan Blass (@eveleaks).
Google first introduced the two apps in the Google I/O back in June.
Google Allo will compete with Whatsapp which no doubt is ruling the instant messaging world on smartphones. However, Google claims that Allo will be one of its kind messaging app. 
The most unique feature about this app is said to be the integration of Google’s Artificial Intelligence. Google even showcased this feature at the event. Basically, when someone will receive a message on Google Allo, the app will automatically read the content in the text and gives you various reply options. For example, if you get a message saying ‘How are you?’ the app will prompt you with some suggestions such as ‘I am fine’ or ‘Not doing well’ etc.
Further, this feature will even work for images sent over the app. Suppose a friend sent you an image of a puppy dog, the app will automatically suggest you to reply ‘So Cute’.
Google Assistant is also integrated in Allo as a separate contact. So you can simply message the Google Bot and get the answers just like you would have got it on Google Search.
There are tonnes of other features such as new emojis, Scream and Whisper gestures etc. Also all the messages are end-to-end encrypted similar to what we see on Whatsapp and Messenger.
Just like Whatsapp, in order to use the app one needs to enter his/her mobile number. Post verification you will be good to go.
It is too early to make a judgement if Google Allo will be able stand against giants like Whatsapp or Messenger but it has the potential.