Realme has today announced to expand the offline sales to 150 cities in the forthcoming year. The brand will start with top cities of the country, gradually moving towards 150 cities phase by phase. The “Proud to be Young” brand has partnered with offline retailers which will be known as REAL Partners and will give a value addition to customer experience.
Realme will start with ten cities across the country in January 2019, eventually adding 50 cities every quarter. With the city expansion, the smartphone brand will establish 20,000 outlets throughout the country. The retail outlets will have all the models of that the smartphone brand has launched.
Commenting on the expansion, Madhav Sheth, Chief Executive Officer, Realme India said, “Realme as a young brand is committed to delivering the best consumer experience to our customers. Strengthening our commitment, we are expanding our footprints to meet the rapidly growing customer demands. With the new offline store we are extending our sales channels reaching out to our offline customers in every region. This is the extension of our sales strategy and ultimate target of ‘Realme for Every Indian.”
Previously, Realme got into an exclusive partnership with Reliance stores for offline sales of the products. Realme smartphones have been getting sold at more than 130 cities across 1300+ Reliance Digital & My Jio stores.
The company has launched the Realme 1, Realme 2, Realme 2 Pro, Realme C1 and Realme U1 smartphones this year. Earlier this month, Realme sold 2 lakh units of the Realme U1 during its first sale. The Realme U1 3GB RAM variant went on open sale this month, while the 4GB RAM variant is available every Wednesday at 12 noon on Amazon India.