The Color M4 smartphone features a 4-inch display with a resolution of 800 x 480 pixels and is powered by a quad-core (MT6737M) processor, along with Mali T720-MP1 650MH GPU. It comes with 1GB of RAM and 16GB of internal storage, which can be further expandable via microSD card. The smartphone runs on Android 6.0 Marshmallow operating system and is backed up by a 1450mAh Lithium-ion battery. On the camera front, the Color M4 sports a 5-megapixel rear camera with a LED Flash and a 2-megapixel front-facing camera for selfies. The camera features include a panorama mode, geo-tagging, smile shot mode, continuous-shot mode and time lapse video. Besides, the smartphone offers Dual-SIM, 4G VoLTE, Bluetooth 4.0, Wi-Fi (802.11 a/b/g/n) and microUSB port. The handset measures 125.5mm x 64.0mm x 10.6mm and weighs 114 grams.