The hugely popular Tanglish (Tamil+English) song ‘Kolaveri Di’ has now smashed all records to become the most downloaded song on mobiles in India, according to a latest study by Airtel.

The survey – Airtel Mobitude 2011, said that in the entertainment space, ‘Kolaveri Di’ has topped Indian mobile charts within 18 days of launch, thus beating all previous records, including ‘Munni Badnaam Hui’ and ‘Tere Mast Mast Nain’.

You can see our earlier article to download the Kolaveri Di song.

“In the Bollywood segment, Katrina Kaif and King Khan maintain the leading position in the category of images downloaded on mobile this year. Despite several new entrants in Bollywood Imran Khan and Jacqueline Fernandes were the only new comers to feature among the top 5 categories,” the survey added.

In the Hollywood segment, Kim Kardashian and King of Pop Michael Jackson hold the top position in the category of images downloaded on mobile.

Amongst sport stars &#151 Sachin Tendulkar continues to be India’s favourite, followed by Indian cricket team captain MS Dhoni. Sania Mirza climbs to the fifth spot followed by Maria Sharapova.

According to the survey, approximately 20 million images and wallpapers were downloaded by Airtel mobile users in the past year.

The survey was conducted by Airtel, which compiles data from its repository of paid downloads. Notably, Airtel is the No. 1 telecom operator in India right now with over 170 million mobile customers.

N Rajaram, chief marketing officer of the consumer business at Bharti Airtel, said, “It clearly highlights the rising demand for data services being driven by technologies like 3G and proliferation of smart phones. Today, the mobile is a major source of entertainment and information – be it a user in a large town or small village.”

Amazon rolled out two new updates of its Kindle application for Android devices. The Amazon Kindle App offers a library of several free and paid books on Android devices but supports only specific file formats. With the new Kindle App for Android v3.3.1.1, users will be able to add and open Pdf files (portable document format) to it.

This is great news for those who have several ebooks and other documents in Pdf format.

The app will now display Pdf documents but the implementation is very basic. Users can only zoom or turn pages and do not have other fancy features for those Pdf files. Unfortunately, the Pdf support feature is not up front, which means that users will have to navigate to the Pdf file on the smartphone and then choose ‘open with Amazon Kindle App’ to read the document.

Apart from that, the update will let Android smartphone users customise their reading experience with new Margin and Line Spacing controls. Of course, support for Android 4.0 smartphones has been added but it came too soon. Several bug fixes have had to be made.

Apparently, this support comes after popular light-weight Pdf reader Foxit released an app for Android and Amazon had invested money in the company. As part of the deal, the Kindle app got the much demanded Pdf support. Soon, all the fancy functions would be added to Kindle app to compete with the Adobe Reader and other ebook applications.

Flipboard, a social magazine application, has now been released for the Apple iPhone and iPod Touch devices. This popular news and social media consumption App was previously meant for Apple iPad tablets only and is immensely popular.

The new Flipboard app for the comparatively smaller 3.7 inch screen bearing iPhone and iPod Touch comes with a new ‘Cover Stories’ feature. It is available for the iPhone and iPod Touch running iOS 4.0 or higher.

The Flipboard app received accolades and praise for its intuitive user interface and the presentation of the web content. Flipboard is a content aggregator that pulls the web content and presents in a webzine like format. Now the Flipboard account holders can easily pull the same content from their iPad tablet to the iPhone by simply logging in from the iPhone or iPod touch.

The Flipboard app also supports Instapaper and Read it Later integration to let users bookmark the apps to be read later.

As of now, the Cover Stories feature would be limited only to the iPhone and the iPod Touch devices and would soon be offered for the iPad.

Facebook App for Android has received yet another important update which brings new faster, tweaked user interface with new photo features. The Facebook App gets pull to refresh feature allows loading the fresher content on the top.

With several tweaks throughout the user interface, the new Facebook app is said to be faster and quicker. The Facebook App for Android smartphones can be downloaded from the Android Market.

The new Facebook App update for the Android smartphones is said to bring speed while accessing every feature &#151 groups, pages, apps, and settings. Users would be able to see the likes, comments and tags on the photos properly after this update. Also one can also tag friends in the photograph. Search function has been spruced up to throw up results about friends, subscribers, pages and even apps.

Notifications try has been tweaked and will drop down the drawer menu for the messages as well as other notifications. Overall, Facebook engineers have worked to speed up the application.

It would have been great if Facebook Messenger would have been clubbed with one app instead of keeping it separate install all together. The Facebook app continues to run in the background and doesn’t exit entirely when closed. Hence the Android smartphone continues to get the battery drained in order to pull in the updates for the timeline.

Internet giant Google has updated its Goggles application for Android devices which makes visual search very easy.

Google Goggles lets you use pictures taken with your mobile phone to search the web. It’s ideal for things that aren’t easy to describe in words. There’s no need to type or speak your query – all you have to do is open the app, snap a picture, and wait for your search results.

With this update, Google Goggles has now received a Continuous Mode wherein users don’t need to click pictures to know more about the products, brands, and landmarks. The App will scan the background continuously.

The improved Google Goggles 1.7 version will also now recognise texts in the images better, resulting improved and faster searches.

Talking about the text, the Google Goggles 1.7 will search the web for a digital version when the users scan the contents of a magazine article. So the users can then share the content, bookmark it even when they don’t have the magazine articles with them.