The next flagship device from Sony is expected to compete with top of the line products, and is expected to be unveiled during CES 2013.
After launching a range of mid range smartphones, Sony is now aiming high and is working on a top end smartphone that would give a tough competition to the iPhone 5 and the Samsung Galaxy S III, according to a report.
"In the near future, we'll finish a flagship model, which will be able to compete with Apple's iPhone and Samsung's Galaxy S III," said Dennis van Schie, vice president, head of sales and marketing for Sony Mobile Communications to the Financial Times Deutschland.
But that's not all as another spokesperson of Sony has also suggested that this flagship model would be available on display at Consumer Electronic Show which is to be held in Las Vegas and at the Mobile World Congress in Barcelona, both of which are going to take place next year.
Few days ago, reports also mentioned that Sony has readied a smartphone called Xperia Yuga with a powerful features like a Qualcomm Quad core Krait CPU, full HD 1080p display and a 13 megapixel camera for best in line imagery as well.
Image credit: Android Scweiz
Sony F3216 has a 21-megapixel rear camera and 16-megapixel front-facing camera.
Sony Xperia Z5 Premium Pink has a 5.5 inch 4K Triluminos Display.
The Xperia C6 images show a large display, which is said to be of 6 inch in size.
Sony has armed its new X series phones with powerful cameras.
The pocket-sized mobile projector can display a screen size of up to 120 inches at a distance of 3.45 metres.
It has the same frosted glass back and black front panel as the other variants of the phone.
Apart from Xperia Z6 Lite, five other versions of Z6 are rumoured to be launched next year.
However, reports claimed that Sony may not launch the Xperia Z5 Compact which too was unveiled along with the other two Z5 series phones earlier in September.
Till date Sony in its advertisements has been showing models in swimwear taking pictures underwater using Xperia smartphones. Was it a work of imagination?
We have to wait and watch to see the impact on the sales of Sony Xperia smartphones after these updated guidelines.